See some pad dispensers and
ads for pads that
come with pouches: New Freedom and Whenever, from the
U.S.A., and Camelia,
from Germany.
Look at disposal bags
found in public toilets around the world.
See how women wore a belt (and in a Swedish
ad).
See a modern belt
for a washable pad and a page from the 1946-47 Sears
catalog showing a great variety - ad
for Hickory belts,
1920s? - Modess belts
in Personal Digest (1966) - drawing for a
proposed German belt
and pad, 1894 - ads for early 20th-century
Japanese belts - belts and washable
pads from the 1902
and 1908 Sears, Roebuck catalogs
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Ad
for Confidets: the
first contoured menstrual pads?
The first pad sold with disposal
bags? (1961, U.S.A., Scott Paper
Company)
Confidets was the latest in
scores - hundreds? - of companies
claiming their pads and tampons
were accident proof. Well, it
couldn't write that it prevented most
accidents or was fairly
good. The competition would jump
on that.
Anyway, Consumer Reports
magazine wrote that American women
preferred Confidets to all other
pads in 1978, according to Nancy
Friedman in her book Everything You
Must Know About Tampons
(Berkley Books, New York 1980; Ms. Friedman praised this museum),
shoving aside the more famous
Kotex and Modess. The reason might
have been the tapered shape -
women have more room at the front
of the vulva for a pad - and the
disposal bags (see other disposal
bags ); both might
have been firsts in the industry.
See a diagram showing a similar
anatomical problem, that of why
the tabs on pads using belts (like
this one; it would be years before
the familiar stick-in-panties pads
appeared, like Stayfree)
had to be longer
in the back.
Scott Paper Company brought the
brand out in 1961 but discontinued
it in the 1980s.
See some pad
dispensers and ads for pads that come
with pouches: New
Freedom and Whenever,
from the U.S.A., and Camelia,
from Germany.
Look at disposal
bags found in public
toilets around the world.
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The ad measures 10.25 x 13.25"
(26 x 33.6 cm), symbolic of the
era of large, great ads killed by
the oil embargo of the early
1970s.
Below:
enlargement of the text at lower
right.
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See ads
for menarche-education booklets: Marjorie
May's Twelfth Birthday
(Kotex, 1933), Tampax
tampons (1970, with Susan Dey), Personal
Products (1955, with Carol
Lynley), and German o.b. tampons
(lower ad, 1981)
See also the booklets
How shall I
tell my daughter? (Modess,
various dates), Growing up
and liking it (Modess,
various dates), and Marjorie
May's Twelfth Birthday
(Kotex, 1928).
And read Lynn Peril's series
about these and similar booklets!
See another ad for
As One Girl to Another (1942), and
the booklet
itself.
© 2000 Harry Finley. It is
illegal to reproduce or distribute
any of the work on this Web site
in any manner or medium without
written permission of the author.
Please report suspected violations
to hfinley@mum.org
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