See many belts. And see how a woman wore a belt in a Dutch ad. See a classy 1920s
ad for a belt and the first ad (1891) MUM has for a belt.
And, of course, the first Tampax AND - special
for you! - the American fax tampon,
from the early 1930s, which also came in bags.
See a Modess True or False? ad in The American
Girl magazine, January 1947, and actress Carol Lynley
in "How Shall I Tell My Daughter" booklet ad (1955) - Modess . . . . because ads (many dates).
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Ad for menstrual napkin belt, Kotex, 1953, Australia?
Women used belts with menstrual napkins through the self-adhesive revolution,
in the early 1970s, but use drastically declined. Today it's hard to find
any on the market outside washable pads - or eBay.
Tampax for years yelled "No belts, no pins, no pads" in its
ads (here, for example); many women hated them.
But Kotex in this ad carefully shows safety pins attached to the belt; a
wearer would be in trouble if she discovered in a critical moment that there
was nothing to fasten the pad to!
This ad appeared in "Woman" - an Australian magazine? - in
the 23 March, 1953, issue.
See a classy 1920s ad for a belt and the
first ad (1891) MUM has for a belt.
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Below: Safety pins attached to the belt in the drawing.
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© 1998 Harry Finley. It is illegal to reproduce or distribute
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Please report suspected violations to hfinley@mum.org
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