See some Kotex first-campaign ads: general discussion and ad prototype - January 1921 - May 1921 - November 1921
See the Kotex stick tampon.
See more Kotex items: First ad (1921) - ad 1928 (Sears and Roebuck catalog) - Marjorie May's Twelfth Birthday (booklet for girls, 1928, Australian edition; there are many links here to Kotex items) - 1920s booklet in Spanish showing disposal method - box from about 1969 - Preparing for Womanhood (1920s, booklet for girls) - "Are you in the know?" ads (Kotex) (1949)(1953)(1964)(booklet, 1956) - See more ads on the Ads for Teenagers main page
CONTRIBUTE to Humor, Words and expressions about menstruation and Would you stop menstruating if you could?
Some MUM site links:
homepageMUM address & What does MUM mean? | e-mail the museum | privacy on this site | who runs this museum?? |
Amazing women! | the art of menstruation | artists (non-menstrual) | asbestos | belts | bidets | founder bio | Bly, Nellie | MUM board | books: menstruation and menopause (and reviews) | cats | company booklets for girls (mostly) directory | contraception and religion | costumes | menstrual cups | cup usage | dispensers | douches, pain, sprays | essay directory | extraction | facts-of-life booklets for girls | famous women in menstrual hygiene ads | FAQ | founder/director biography | gynecological topics by Dr. Soucasaux | humor | huts | links | masturbation | media coverage of MUM | menarche booklets for girls and parents | miscellaneous | museum future | Norwegian menstruation exhibit | odor | olor | pad directory | patent medicine | poetry directory | products, current | puberty booklets for girls and parents | religion | Religión y menstruación | your remedies for menstrual discomfort | menstrual products safety | science | Seguridad de productos para la menstruación | shame | slapping, menstrual | sponges | synchrony | tampon directory | early tampons | teen ads directory | tour of the former museum (video) | underpants & panties directory | videos, films directory | Words and expressions about menstruation | Would you stop menstruating if you could? | What did women do about menstruation in the past? | washable pads
Leer la versión en español de los siguientes temas: Anticoncepción y religión, Breve reseña - Olor - Religión y menstruación - Seguridad de productos para la menstruación.

 

Kotex ad
Patented Equalizer (U.S. patent 1, 863, 333)
May, 1933, Good Housekeeping magazine

Hiding one's menstruation was and is a top concern for women in American and many other cultures.  Before today's thin pads women often had to wear huge chunks of material, usually with a belt or special panties, one reason tampons became popular (but tampon panties?). Johnson & Johnson commissioned a famous study to look at this and similar problems women had with menstrual protection.

Tongue-tied mothers - but not their daughters! - could order a Kotex booklet explaining periods. Now there's even an online museum documenting mentrual products! Like, how nutty can you get?

The next year a Kotex lady again trumpeted its Equalizer, below.

See two more Kotex ads emphasizing clothing: 1927 & 1955.

See two more Kotex ads emphasizing clothing: 1927 & 1955. See another Phantom Kotex ad -
See some Kotex first-campaign ads: general discussion and ad prototype - January 1921 - May 1921 - November 1921

© 2013 Harry Finley. It is illegal to reproduce or distribute any
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